William Hill Ultimate Review

William Hill Ultimate Review

One of the oldest online betting companies, for which most of the sports betting and casino lovers know a lot about is William Hill. The bookmaker is very popular all over the world, with its incredible betting options. William Hill literally does not have any drawbacks, it has to overflow with many events sportsbooks, and each event offers a vast portfolio of markets with high odds.

In today’s William Hill Ultimate Review, we from betinception.com, will not only give you all about the sportsbook but will dive into the casino, which offers loads of games as well. And to make you feel happier, we will give you some more details about the offers by William Hill and everything else that you can need to spend some amazing time betting at the bookie. Let’s dive into it.

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About the Bookmaker - William Hill

William Hill is an online betting company, which country of origin is the United Kingdom. Without any doubt, the bookmaker is one of the largest and most well-known companies, simply because of the fact that is around since 1934, when William Hill was only a betting shop, afterward, when the internet spread, it become an online bookmaker. The bookmaker is one of the giants, and a few years, it was known to have more than 3 million active players, which is more than almost any other bookie.

License and Regulations

The parent company of William Hill is WHG International Limited, a company based in Gibraltar. Of course, the bookie has a license from the Gibraltar Gambling Commission, from the UK Gambling Commission as well. William Hill has licensed from other countries as well, but when it comes to protection, the bookie’s team made sure that it will be on the highest possible level. Only high-encrypted SSL technology is used for protecting your personal data.

William Hill Design and Navigation

Once you enter the official website of William Hill, you will immediately see how well everything is organized, you can find literally everything, just with a click of a button. The home page of William Hill consists of the main navigation menu, which can allow you to jump from a section to section:

  • Betting,
  • Vegas,
  • Live Casino,
  • Casino,
  • Games,
  • Bingo,
  • Poker,
  • Promotions.

Below it, you will spot a slideshow exposing the best offers from the bookie, and also afterward, William Hill gives you a full overview of the bookie and its features.

Unfortunately, William Hill is not accessible from certain countries, which appear to be in the list with restricted regions, so that if that happens to you, but you still want to benefit from joining the bookie, you may consider using a mirror link or even a VPN.

William Hill Design and Navigation

William Hill Registration - Full Steps

Next to the main navigation menu of the bookie’s home page, you will spot two buttons:

  • Login,
  • Join.

In order to become a member of William Hill and start betting, you will have to use these buttons. And in order to make things easier for you, we will give you the detailed steps for creating an account at the bookie.

  1. Begin with clicking the “Join” tab,
  2. Then, the registration form will appear, for which you have to pass two steps:
  3. First step:
    • Title,
    • First Name,
    • Surname,
    • Date of Birth,
    • E-mail,
    • Mobile Number,
    • Street Address or Postcode,
  4. Second step:
    • Username,
    • Password,
    • Security Question,
    • Answer,
    • Currency,
    • Set Deposit Limits,
    • Promo Code.
  5. When you finished, you must proceed with clicking the “Agree and Join” button, 
  6. Now, you must head straight to your e-mail, where you will find an activation e-mail, with a link in it, which you must click for activating your account.

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Account Verification in William Hill

When you are done with the registration and activation, you must think of a process, which is not actually required immediately after you join the bookie, but it will be a must in order for you to withdraw any winnings. So that, we highly recommend you passing it before you start betting to avoid future problems. Also, take into account that William Hill may ask for account verification at any time during your betting journey.

For passing the account verification at William Hill, you will have to provide valid documents that clearly show your identity and your address. And the good news is that you can use scanned copies or pictures. You are allowed to use the following documents:

  • ID Card,
  • Passport,
  • Driver’s License,
  • Utility Bill,
  • Bank Statement.

William Hill Deposits and Withdrawals

William Hill is one of those online bookies, who have a vast selection of deposit and withdrawal methods that you can use, and the best part is that the waiting times are incredibly low, as well as the minimum limits. You can check more details in the table below.

Deposit Methods

Deposit Methods Deposit Minimum Deposit Maximum Waiting Times
Visa Card 5 £ 99 999 £ Immediate
Master Card 5 £ 99 999 £ Immediate
Maestro Card 5 £ 99 999 £ Immediate
Skrill 10 £ 80 000 £ Immediate
Neteller 10 £ 80 000 £ Immediate
PayPal 10 £ 5 500 £ Immediate
Entropay 5 £ 99 999 £ Immediate
Fast Bank Transfer 10 £ 10 000 £ Immediate
Bank Wire Transfer 25 £ 100 000 £ 3 - 5 business days
Sofort 10 £ 10 000 £ Immediate
Cheque 25 £ 100 000 £ 10 days
AstroPay 10 £ 10 000 £ Immediate
InstaDebit 10 £ 10 000 £ Immediate
Trustly 10 £ 10 000 £ Immediate
WebMoney 10 £ 10 000 £ Immediate
Yandex Money 10 £ 10 000 £ Immediate
EcoPayz 10 £ 10 000 £ Immediate
Qiwi 10 £ 10 000 £ Immediate

William Hill Deposits and Withdrawals

Withdrawal Methods

Withdrawal Methods Withdrawal Minimum Withdrawal Maximum Waiting Times
Visa Card 5 £ 35 000 £ 3 - 5 business days
Master Card 5 £ 35 000 £ 3 - 5 business days
Maestro Card 5 £ 35 000 £ 3 - 5 business days
Skrill 5 £ 80 000 £ 24 hours
Neteller 5 £ 30 000 £ 24 hours
PayPal 10 £ 5 500 £ 24 hours
Entropay 5 £ 50 000 £ 3 - 5 business days
Fast Bank Transfer 25 £ 100 000 £ 5 - 10 business days
Bank Wire Transfer 25 £ 100 000 £ 5 - 10 business days
Sofort 25 £ 100 000 £ 5 - 10 business days
Cheque 25 £ 100 000 £ 5 - 10 business days
AstroPay 5 £ 90 000 £ 5 - 10 business days
InstaDebit 5 £ 100 000 £ 5 - 10 business days
Trustly 25 £ 100 000 £ 5 - 10 business days
WebMoney 5 £ 10 000 £ 2 - 4 business days
Yandex Money 25 £ 10 000 £ 5 - 10 business days
EcoPayz 5 £ 90 000 £ 24 hours
Qiwi 5 £ 10 000 £ 5 - 10 business days

William Hill Promotions and Bonuses

When you enter William Hill and take a look at its platform, you will notice a promotions section, which gives you many different options for collecting free spins, free bets, or any other type of free funds. In the next few lines, we from betinception.com, are going to give you some more details about the best offers from William Hill.

Get a 30 £ Bonus from William Hill

The 30 £ bonus is the welcome offer for the William Hill Casino, more specifically for slots. To get the bonus, you must deposit 10 £ and you will instantly get 30 £. There are three steps for getting the bonus:

  1. Opt-in and make the initial deposit,
  2. Be sure to add at least 10 £ to your account,
  3. Instantly get a 30 £ bonus for slots.

Terms and Conditions

  • Opt-in is required,
  • The offer applies only for new players,
  • The offer is available once per player,
  • For qualifying, a minimum deposit of 10 £ have to be made,
  • The offer applies only for slots,
  • The wagering requirements are 40 times,
  • The expiry date of the bonus is 7 days, and the deadline for meeting the wagering requirements as well,
  • The maximum redemption is 2 000 £,
  • The bonus funds will be canceled if your balance drop below 0.19 £.

William Hill Promotions and Bonuses

Free or 4 promo in William Hill

The free or 4 is a simple sports offer that can give you 200 £ in total, credited as 8 equal free bets of 25 £, when you pick and win 6 matches. And just for you to not feel disappointed, there is a specialty from William Hill, if you pick 5 games and win, you get 5 £ free bet, and if you pick 4 and win, you get 1 £ free bet.

Terms and Conditions

  • This offer is available once per player weekly,
  • To take part in the bonus, you must go to the Free or 4 pages, choose six games and submit,
  • You must use your free bets within 30 days of receiving, or they will be deleted,
  • Free bets can be used on any market in the sports section,
  • You should use the whole free bet amount at once unless the rest will be lost.

If you are interested in seeing more about William Hill, you are free to take a look at our Extended William Hill Bonuses Review, or directly go to the official site of the bookie, and visit the “Promotions” page.

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Sports betting in William Hill

And now, after you know how to start your betting journey at William Hill, and know more about the incredible offers, let’s jump to the actual betting part of the bookie. So, let’s begin with its sportsbook. In order for you to enter the sports section of William Hill, you only need to click the “Betting” button, located in the main menu. Once you are there, you will immediately spot the menus on the left, which are designed to help you navigate through the sports section:

  • In-Play,
  • Search,
  • Horses,
  • Football,
  • Acca Club,
  • Cricket,
  • Basketball,
  • eSports.

And just above it, is a bar, with some additional instruments and links like:

  • Home,
  • Promotions,
  • Plus Card,
  • WH Radio,
  • Odds Format,
  • Language,
  • Help and Feedback.

And in the middle, is the section with the actual event from where you can choose what to bet on.

Sports betting in William Hill

Live Sports betting

You probably noticed the in-play button, which is the first option from the side menu. Well, this section holds loads of events that are available for in-play betting. Live events are more attractive and dynamic, and of course give you the freedom to bet on events that already started, which makes betting even more satisfying. Some of the sports on which you can place live wagers are:

  • Football,
  • Cricket,
  • Tennis,
  • Golf,
  • Basketball,
  • Volleyball.

Virtual Sports

Another incredible opportunity that William Hill lovers have is virtual sports. Virtual sports gained lots of popularity over the past few years. Virtual sports, or also knows just as virtuals, are basically type of sports betting on virtual events that are complete representations of real sports. The biggest advantage of this type of sport is that the events are so short, just about a few minutes long, but the odds remain incredibly high, meaning that you can get huge profits in just a few minutes. At William Hill, virtual events start in an interval of 3 minutes, where the event itself is long about a minute and a half, depending on the exact sport. Let’s see some of the virtuals that you can enjoy at the bookie.

  • Virtual Horse Races,
  • Virtual Greyhounds,
  • Virtual Football,
  • Virtual Motor Racing.

eSports at William Hill

eSports are another quite new betting option, which is growing in popularity very fast. This type of betting is perfect for all those of you, who love video games, simply because it is basically the option to bet on video games. Every day professional gamers are facing each other playing various video games. There are many big tournaments and video games that you can find at William Hill. Some of them are:

  • CS: GO (Counter-Strike: Global Offensive),
  • LoL (League of Legends),
  • Rainbow 6,
  • Valorant,
  • Rocket League.

William Hill Instruments and betting features

In order for William Hill to make your online betting experience even better, and provide you with the best possible services, the bookie’s team integrated various helpful features that can help you grow very fast, and of course, minimize loss, but maximize profits. Let’s take a look at one of the most used instruments and features on the betting platform.


Of course, the first available feature is the cash-out. This instrument is used by millions of players daily, and it basically allows you to do whatever you want with your already placed bets. You are allowed to get your winnings for the moment, even if the event did not end, or take your money if you have a few events left in your bet, but you are not confident about them. You literally have full control over your placed bets. 

Live Streaming

Live streaming is used by millions, as well. This instrument allows you to watch any game you want, live, in HD quality. No matter that William Hill offers live streaming for almost any sports event, there are still some, which cannot be watched directly from the platform of the bookie. So that, in order to check if the live streaming is available for the events you like, just watch out for a small TV icon next to the event.

William Hill - Mobile Betting

The modern world and the newest innovations require any online betting company to grow fast and provide its players with the newest betting options. One of the life-changers is probably the option for betting via mobile. Luckily, William Hill put enough effort and time to develop two incredible mobile platforms, via which you can place any type of bets, play casino games, claim promotions, or even deposit or withdraw. Let’s take a look at them.


The mobile application is the perfect option for all those of you, who would like to have the perfect mobile betting experience, full of enjoyment, satisfaction, and huge profits. The mobile app of William Hill is developed to work perfectly, and of course, if you get it, you will never face any technical problems. Via the mobile app, you can get access to any betting option from the bookie, and in order to start using it, you only have to download and install it. Luckily, it takes only a few MB of free space, so it should not be a problem for you. Let’s check the quick steps for getting the app:

  1. Open William Hill via any mobile browser,
  2. Go to the apps section,
  3. Choose your OS, either Android or iOS,
  4. Click the downloading button, and then it will begin immediately,
  5. Wait for a few seconds for it to finish,
  6. Proceed with opening the .apk file,
  7. Click the install button,
  8. Wait again for a few seconds, now for the installation to finish,
  9. And done, you can find the app on your home screen.

William Hill - Mobile Betting

Website Version

If there is any reason for you to not download or install the mobile app, or you just do not want to, you are still allowed to use the mobile site version, which is accessible via any mobile browser. Unfortunately, the site version is dependant on your mobile browser, consumes a lot more mobile data, and misses some of the features that you have with the app so that without any doubt, you can be sure that the mobile app of William Hill is the better choice.

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Online Casino William Hill

The second major section of William Hill is the casino. In it, you are able to find a vast variety of different games. In order to access it, you only have to click the “Casino” tab, which is part of the main menu. In there, you will see a slideshow on the top, which consists of the best offers for William Hill, and below it, there is the casino menu:

  • Home,
  • New,
  • Jackpots,
  • Roulette,
  • Card,
  • Live Dealer,
  • A-Z,
  • Promos.

And last, but not least, below the menu, you can spot all of the available games at the bookie’s casino. 

Popular Games at William Hill Casino

When we are talking about William Hill casino we just cannot skip listing some of the top games that you can play at it. So that, in the next few lines, you will see some of the best ones:

  • Buffalo Blitz,
  • Age of Gods: God of Storms,
  • Epic Ape,
  • Age of Gods: King of Olympus,
  • Pharaoh’s Daughter,
  • Halloween Fortune,
  • Sky Queen.

William Hill Live Casino

Apart from the regular casino games, William Hill has something more to offer you, numerous live tables, which can bring a lot of satisfaction to your casino journey. Those live tables are hosted by real people, called dealers, and you can even communicate with them for better gameplay. The live casino section has a similar design to the regular casino, but the one thing that you will notice when you enter it is that every game has a small section with a number and currency. Actually, that is the minimum stake amount for the exact table, for example, 0.5 pounds. The table’s categories are:

  • Roulette,
  • Exclusive Tables,
  • Blackjack,
  • Game Shows,
  • Baccarat & Dice,
  • Poker.


Something that is not commonly seen in online bookmakers is a separate poker section and platform, but William Hill offers it, and not only that but, its poker platform is known to be one of the safest and secure ones. And the bookie even allows you to get a special promo when you first download the poker platform. 

Poker Deposit Offer

For the first deposit for poker at William Hill, you can get 100 pounds as a bonus and extra 6 euros in free entries for Twister. The terms and conditions can be followed smoothly as well.

Terms and Conditions

  • Opt-in is required,
  • The offer is valid once per player,
  • Only new poker players can take advantage of the offer,
  • The minimum deposit for qualifying is 10 pounds,
  • The expiry date of the bonus is 45 days,
  • The wagering requirements are 40 times,
  • The exipry date of the wagering is 14 days.

Poker in William Hill

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Frequently Asked Questions for William Hill

Q: Do I need to use a mirror link for accessing William Hill?

A: There are some countries from which William Hill cannot be accessed via the main website, so that a mirror link should be used. And there are some cases when every the mirror links cannot give you access, so that you may need a VPN.

Q: Which are the restricted countries for William Hill?

A: There are a few countries from which you will not be able to join William Hill, for example, players from the US will not be able to enter the bookie, unless they use a mirror link or a VPN. But, players from the UK, and most of the European countries are allowed to join William Hill.

Q: Do I need to use a promo code for William Hill bonus offers?

A: No, for most of the bonus offers at William Hill, you do not need to use a promo code.

Q: What should I do in case of lost or forgotten password?

A: To recover your lost password, you have to go to the login section, and click the “Forgotten Password?” tab. Then, you will be asked to enter either your e-mail address, or your username. Then, you will receive a password reset link in your e-mail.

Q: Does William Hill offer Bingo?

A: Yes, Willliam Hill offers a seperated Bingo section, which is full of incredible bingo games, and loads of generous offers as well.

Pros & Cons of the Betting Company - William Hill

We proudly say that William Hill is one of the online betting companies that has almost no disadvantages, which is not commonly seen for online bookmakers. But, taking into account that William Hill is one of the best in the industry and have experience for so long, it is not surprising that William Hill cleared all disadvantges. In the next few lines, we from betinception.com, will give you some of the major pros of the bookie, alongside with the few insignifiant drawbacks.

William Hill Advantages

  • Hundreds of sports events every single day,
  • Rich portfolio of casino and live casino games,
  • Separate Bingo Section,
  • Separate Poker section and downloadable platform,
  • Many additional extras and instruments,
  • Hundreds of markets for every sports event,
  • Incredibly high odds,
  • Long list with payment methods with low minimum limits and waiting times.


  • Low initial bonus amount,
  • Mirror links or a VPN may need to be used for accessing William Hill.

Customer Support and Contacts

William Hill is known as one of the most supportive online betting copmanies as well, which means that if you ever have any questions or face any problems, you are free to contact them in any time and ask whatever you have in your mind. You can get in touch with William Hill customer support agents using one of the following methods:

  • FAQs,
  • Live Chat,
  • Social media,
  • E-mail: [email protected] williamhill.co.uk,
  • Phone Number: 0800 08 56 296.

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Final Verdict and Rating

William Hill is one of the most popular online betting companes worldwide. The bookmaker have many years of experience behind its back, and for all that time, the team of the bookie managed to make everything perfect.

As you already know from today’s ultimate review, you can enjoy placing different wagers on loads of sports events, or enjoy playing casino games, and of course, take advantage of the free funds given from the special bonus offers, which can be found in the “Promotions” page. Overall, William Hill is one of the best options for all those of you who want to enjoy betting online, no matter if sports or casino are your main focus.